Guest Article: by Bob Ludec with www.givetogetmarketing.com
7 Small Business Marketing Tips
Here are 7 low-cost but highly effective marketing tips to help any small business find customers and generate sales quickly.
1. Don't Advertise Like a Big Business
Big businesses advertise to create name recognition and future sales. A small business can't afford to do that. Instead, design your advertising to produce sales ...now. One way to accomplish this is to always include an offer in your advertising - and an easy way for prospective customers to respond to it.
Article courtesy of www.givetogetmarketing.com. Guest Article: by John Jantsch
It's funny how often small business owners tell me that the number one way they acquire new business is by way of referral. Yet, when I ask what they do to intentionally stimulate this powerful marketing strategy, I get blank stares.
If you're doing something right in your business, you will get the accidental referral but, by creating a systematic approach to consistently generating referrals, you will find that your job of marketing and selling can become a pretty simple affair.
The following seven steps constitute the core components used to build an effective referral marketing system for your business.