In today's PowerTips article I'm going to reveal for the first time my five-step method for achieving business success -- or success in achieving practically anything.
I devised this system during my many years of consulting with small business owners.
Here are a few of the results my clients have achieved with this simple five-step plan:
1. One small business owner grew her annual sales from $300,000 to $1.5 million.
2. Another business owner never made more than $2,000 a year from her hobby business. After I showed her how to use the 'Five-Step Plan' her sales immediately shot up to $150,000 and are still rapidly growing.
In the eyes of the Bride it is best to be seen as “the” expert in what you provide. People like to do business with experts, not novices. It becomes more enhancing to your wedding business when you become an expert in Weddings as well. There are steps to becoming this resource to brides that will help you and further help your business to grow.
There will be some homework assignments that will be given, so get a pen a paper ~
You won't get any argument from me that word of mouth advertising is the best marketing you can do. I truly believe that working hard to get on the preferred vendors list is a great way to market your business. Think about this:
How many Brides and Grooms are the venues (or perhaps other wedding professionals who may be up the food chain) seeing on a weekly basis? If they simply sent you one lead per month (when you do the right stuff, they send you a lot more than one) and you had 10 wedding businesses who did likewise-how many of those can you turn into appointments and how many appointments can you turn into contracts? Pretend for a moment you had 10 per month, 5 came to meet with you and 3 signed up- can you see the math… It is not hard to see that this is a worth while use of your time and energy (not to mention one of the cheapest ways to spend your advertising dollars)